EnergyX: Featured by Forbes and the BBC

EnergyX is a sustainable energy company focused on securing more sustainable lithium supplies for renewable energy. The company is developing technology and assets with the intention to become one of the premier, low-cost lithium providers for the growing lithium-ion battery industry.

 

Due to Island Innovation’s extensive experience in promoting renewable energy technologies, Teague Egan, CEO of EnergyX, contacted us to create and implement their promotional communication strategy. The company’s main objectives are to reach a greater online audience, to gain the attention of major media outlets and to attract investors.

 

We were asked to create the company newsletter, set up and manage their social media (Facebook, LinkedIn, Twitter), write articles on their blog, and manage their PR including press releases. 

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Through our work, Energy X has been featured in the BBC, Forbes, and Mining.com and over one hundred other outlets.

This has led to a substantial increase in positive press and new business opportunities, as well as allowing the brand to reach new and much larger audiences.

Press Features and Social Media

Our Approach

 

We have been successfully working with EnergyX for over two years. Initially, to better understand the objectives of EnergyX, we set up a meeting between members of Island Innovation, including our director James Ellsmoor, and some of the EnergyX team, including their CEO and founder Teague Egan. We gained useful insight into the company history, vision and operation, all important elements for creating a successful marketing campaign. It is vital for people to understand a company’s vision and the story behind a brand, before wanting to then invest time and money into it.

 

We regularly update EnergyX’s social media channels, including Teague Egan’s, with new and relevant content as well as producing the weekly newsletter. Regular content creation and promotion have been essential in helping EnergyX rapidly grow their online presence. Content shared includes news about renewable energy and media mentions.

What’s next for EnergyX

The future is bright for EnergyX as there is soaring demand for lithium and batteries to power EVs from Tesla and other companies. They have agreements in place with 4 of the top 10 lithium producers (customers) in the world. Governments around the world are imposing strict policies to rid fossil fuels and move to renewable technologies that require lithium batteries. If the company achieves its vision, they believe that EnergyX has the potential to become one of the most valuable and transformative technologies of all time.

 

 

The battery market today is $112 billion per year and expected to reach $546 billion per year by 2035, with Lithium being a key driver for the battery and energy storage market, and present in all forms of rechargeable batteries. We intend to keep delivering growth for EnergyX, as well as producing high-quality articles and press releases for the company, to help their innovative products reach as wide an audience as possible. 

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Island Innovation Agency

We are a full-service marketing and public relations agency which offers unique insights into islands and sustainability

Island Innovation Services

Amplify your impact, create new opportunities

Through our services, we support the growth of organizations that develop sustainability projects or invest in island regions. Our guidance ranges from strategic advice to project coordination. We consistently achieve excellent results for our clients, thanks to our highly experienced team and our extensive reach in the sustainability market.

Support founders and/or community leaders who want to positively impact the world. Align your brand with the most innovative projects driving sustainable development further.
We provide great media relations services to enhance your brand exposure. Through crafting an attractive narrative, producing and distributing press releases, and pitching journalists with stories, we spread the word about innovative organizations and their endeavors worldwide.
Virtual and hybrid events are ideal to promote your initiatives to a global audience. We are the only social enterprise to create bespoke events for organizations looking to connect with island communities and stakeholders.
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Our digital marketing services include copywriting, web design, social media strategy and management. We can also deliver a comprehensive strategic plan and training for your team and help them maximize the success of your marketing strategy.
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We are a full-service marketing and public relations agency which offers unique insights into islands and sustainability

We combine technical expertise with creativity to achieve meaningful results and send messages that matter. Need help with developing a consistent strategy for amplifying the impact of your brand or project? 

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We deliver value to our clients through our expertise, experience and unique international perspectives. We can help you and your projects reach a new audience, by helping you to connect with our growing and engaged network.

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Our expertise in sustainable development, community building and humanized communications makes us thrive in competitive markets. We have access to a unique exchange of knowledge through our global network of more than 130,000 engaged members. Island Innovation is a trusted resource within island communities and only works with organizations which support our mission.

Many organizations invest in building communities to create authentic relationships among their customers, employees, partners, and audiences. We will help you start a community from scratch, provide inspiring information about your purpose, highlight your values and keep your members engaged.

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